Sen & Co Profile

In the year 1992, Sen & Co. began its journey as a dealer of Exide Industries Ltd. Their business flourished with the sale of Brand Leader Exide's Automotive and Industrial batteries. In 1998, Standard Batteries, having technological tie up with Furukawa of Japan merged with Exide. The joint forces of Exide and SF resulted in a stronger brand. Sen & Co. recognized a golden opportunity in becoming a distributor of SF batteries and accepted the new challenge. Distributor Sen & Co. began its new journey.

On 22nd January, 2010 came the much awaited moment – in North Kolkata's Maninktala, Razabazar area, beside Basu Bigyan Mandir, SONIC STATION, an Exclusive SF Automotive Battery outlet, and, POWER JUNCTION, an Exclusive SF Industrial Battery outlet, were founded under the same roof. The inauguration was done by Mr. S. B. Ganguly, chairman of Exide Industries Limited. Different varieties of batteries of cars, motor-cycles, inverters and UPS – this outlet has it all. It's the first 'One Stop Battery Shop' of its kind in entire India. Consumers and buyers can look forward to a comfortable purchasing experience, wide range of stocks and friendly service.

On 7th August, 2010, Sen & Co., open another Distribution Point at Dakbanglo More, Barasat to cater the market of North 24 Parganas. Sen & Co. provide a unique Fixed Market Coverage Plan (FMCP) through his own Delivery van for the benefit of his Distributors, Dealers & Customers. FMCP is a unique Service method where Sen & Co's Delivery Van is moving a Fixed Area in Fixed Day of Week in Fixed Time for deliver new batteries as well as to collect scrap batteries & complain batteries from Distributors & Dealers outlet.

Sen & Co. has now diversified into marketing its own brand of batteries namely IDEAL. IDEAL is manufactured with state of the art and latest technology by reputed manufacturer in the Battery Industry "STAR BATTERY LTD." who also manufactures and caters to the Railway, Telecom, Inverter, Power, Solar segments.

Under the inspiring and wise leadership of Team Leader Surajit Sen, Sen & Co. has crossed several milestones. The company has been flooded with awards, acknowledgements and appreciation from all quarters.

Sen & Co. has gained popularity through its customer service, services to commercial and corporate houses, prompt service through mobile servicing unit and personalized service. Naturally Sen & Co. in progressing in the path of success with confident footsteps. Through its continual quality service and superior products Sen & Co. is determined to contribute significantly towards the technological advancement of entire human race.

In pursuit of our progress, we are now planning to spread our network beyond the territory of West Bengal into other states of India.